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5 Reasons Why You Aren’t Being Found in Google

5 Quick Tips for Better Google Rankings

With so many different websites and businesses online, you want to make sure people can find your site. Otherwise, it isn’t going to do you much good to have a website to begin with. This is they it is so important to have someone who can knows how to properly utilize SEO to your advantage. Even though SEO takes time and hard work, it will all be worth it in the end when your business is showing up in the search engines left and right. When you have a solid team of professionals working on your side, you can make sure your business shows up in the search engines. Check out some of the following reasons why you aren’t showing up in Google.

Make sure you’re Google Verified

Have you created a Google Business Listing and verified your existence as a real business? Have you added meaningful content to your website that tells Google where you are located, who you serve, your contact info, etc? One of the key things to getting your business to rank in the search engines is to make sure you have a lot of quality content tailored to your specific industry. Information should be useful and include a number of niche specific keywords if you want to get people linking to your site and coming back for more.

Help the search engines find you.

Search engines use spiders to search through a large amount of information. They create indexes containing all of the pages they find and what keywords relate to those pages. You want to make sure your business is listed in those indexes. You can search and see if your site is ranking in the indexes by searching through Google’s index. This will let you know how many of your pages are ranking and how many aren’t. If you aren’t in the indexes, you aren’t going to get people to visit your website.

Encourage other websites to link to your site.

Having other websites link back to your website is a pivotal part of your SEO. While a couple links might help Google find you, having a lot of links will let Google know that your website is an important resource for people searching for certain topics. The more links you have coming to your website from credible sources, the higher you are going to rank in the search engines.

Identify the keywords you want people to use to find your site.

People often find websites by searching for specific keywords. You need to identify what keywords people are going to use to search for information on topics like yours. This allows you to craft quality content around those keywords to get people to find your website. If you don’t have quality keywords in place, no one is ever going to find your website. Think about phrases that are specific to your business.

Keywords should be placed in strategic locations – BUT Be Natural.

Just because you have a keyword on your website, that doesn’t mean you are going to get the results you want. You need to place the keywords in the proper locations to maximize traffic. Consider placing keywords in your headlines, titles, metadata, main paragraph and link test. This will help maximize your exposure and build your ranks in the search engines. When writing your website copy, don’t just focus on the science of being found – make it natural and interesting. Think about engaging your audience and inspiring them to take action.

We understand that SEO can be confusing and overwhelming. That’s why we are here to help simplify the process and get you the results you desire in the shortest amount of time possible. Contact us for more information on what we have to offer you.

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Why Is Image Optimization Important On Your WordPress Website?

What is image optimization?

Adding pictures to your WordPress website is something you absolutely need to do. Without pictures you may get people to your website, but they’re definitely going to be put off by the long articles without breaks. But there are several factors still to consider when you decide to put pictures in, including the sizes, types of pictures and the amount too. Read more

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3 Tips for Website Owners on the Cape

When it comes to your company’s online presence, it’s not enough to simply create a website and stand back. In fact, the organization of your website and the ways in which it operates can be the factors that make or break your business’s ability to succeed. Read more

Why WordPress is the Most Trusted Small Businesses CMS Website

The sad or sweetest truth is that most clients do not care how their websites is built – all a client wants is an excellently built and/or designed website. Nonetheless, some clients understand how dangerous it can be and therefore demand for details. Whichever group you fall in, it is highly important to know and understand why WordPress is the best CMS website for small businesses. Read more

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Importance of Responsive Design

Online branding has evolved faster over the last year than ever before. This pattern is unlikely to change anytime soon. One of the biggest changes on the horizon is increasing importance of mobile website optimization, which is boosting the need for responsive design. Read more

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WordPress Statistics That May Surprise You

WordPress is a content management system (CMS) that was founded in 2003. Over the past 12 years, it has become the preferred CMS for countless websites around the world. Here are some statistics that you should be aware of. Read more

Webhosting Security Breaches

Cybersecurity is becoming a serious concern over the past couple of years. A number of high profile security breaches have proven that many organizations need better security protocols to protect their customers. Here are some of the most serious security breaches that occurred in recent years.

Target

The Target security breach was probably the most famous.  The hackers got access to the company’s Point of Sale (POS) systems with a username and password that was stolen from a contractor for Target. They used malware to steal approximately 40 million credit and debit card numbers.

Lesson Learned: Target said that the hack was highly sophisticated, but security experts said that it could have been easily prevented if Target didn’t give a third party company access to its security systems.

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Wireless Printer Connectivity Issues on the Rise

When I was thinking of some tips for this month, I called Kevin Dee of PC House Calls. After a recent PC issue they superbly resolved for me, they have become my “go-to” source for computer information. PC House Calls will either come to your home to fix your PC issue, or if possible, even fix it remotely!

Kevin indicated a recent issue on the rise is Wireless Printer Connectivity issues. Wireless printers have tiny, tiny brains, he says. They’ve become well-known for low reliability. In fact, despite being called “wireless,” you will find that you need a USB wire to at least 1 host machine for it to work properly. A wireless printer is more likely to lose connection than any other wireless device, and they often do not have the capacity to automatically reconnect effectively. This can lead to a lot of headaches and calling up support to print a single piece of paper!

 

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