In order to benefit the largest possible audience, your website must incorporate responsive design. Our Cape Cod design team can help make your website more responsive. You may be asking what responsive design is. It’s when a website is able to conform to the size settings of the device on which it accessed, such as a tablet, laptop, desktop, smartphone, or tablet. A truly responsive website should be able to do this no matter which device is used. But unless a website is specifically designed for this purpose, it isn’t likely to do so.

Images, Videos, and Interactive Script Need to Show Properly

When displayed on various devices, images and videos will show in a different way, as will other interactive script, such as games. In order to show properly on each device, responsive design is necessary. This will ensure that these items will resize and display in the most accurate manner for more viewers. Images, videos, and other interactive script can be very important to illustrate a point. Also, if viewers come to watch a video or play a game, they expect it to work. If they can’t see or interact with them properly, this lowers the quality of the page or content they’re displayed on.

Websites Without Responsive Design May Be Unreadable to Some

If your website cannot resize according to the resolution of a reader’s device, this can make it very difficult to read. Most viewers are not going to take the time to try to open your page on another device. Instead, they will just leave and find the information on a more responsive website. Think about times when you’ve accessed an unreadable web page or a page that didn’t load properly. Most likely, you went to find the information elsewhere, rather than trying to make an unresponsive site work for you.

More People Are Using Mobile Devices

Mobile views are on the rise. This means that script needs to not only adapt to sizing changes, but it also needs to adapt to the way mobile devices work. Most mobile screens have built-in options that allow screen rotation, which changes resolution back and forth. This can change the way a site looks. Responsive design will properly acclimate. Some mobile devices also have options to view websites in both a mobile version and a non-mobile web version. Only responsive script will properly display the site to mobile viewers in both ways.

Varied Screen Sizing in New Devices Changes Standards

Users are choosing larger screens that resemble television monitors for desktop devices. But some are also sticking to the usual sizes. They’re also using many different sized screens for tablets, phablets, and smart phones. This has changed industry standards. There are too many different sizes to program them all into your website. This is where a web designer (like 118 Group in Cape Cod) that is trained in writing responsive script comes in. If the script is properly designed by an expert to resize according to the device, this solves the screen sizing issues.